The following is an industry press release…

Yamaha Motor Corporation, U.S.A., launched its bLU cRU Video Contest today.

The Grand Prize Winner in the bLU cRU Video Contest will get to choose one of the following brand-new 2015 Yamaha motorcycles: YZ250F, WR250F, YZF-R3, or FZ-07. The Second Place Winner will get to choose a Yamaha PW3028 Pressure Washer or a Yamaha EF2000is Generator. The Third Place Winner will receive a $500 credit toward Yamaha apparel or accessories on www.ShopYamaha.com.

To enter the bLU cRU Video Contest, fans need to submit a short video, by July 20, that reflects their unique Yamaha style. Entries will be voted on by fans and friends, and contest participants are encouraged to post and share their videos on social media to get more votes.

Yamaha bLU cRU rider and four-time AMA Superbike Champion Josh Hayes made a video of his own to encourage fans to enter the contest. Check it out!

In addition, weekly winners chosen by random drawings will each receive $25 credit toward merchandise on www.bLUcRUswag.com. 

For more information and to enter your video, go to http://www.blucrucontest.com. No purchase is necessary to enter or win.